Case study · Xiaohongshu (RedNote)Big C on Xiaohongshu
Silver, Best Use of Social MediaPR Awards Asia-Pacific 2026
The Xiaohongshu (RedNote) campaign Klick Digital co-developed with Big C won Silver for Best Use of Social Media at the PR Awards Asia-Pacific 2026.
For us, this award reflects the importance of truly understanding consumer behaviour on Chinese platforms, selecting the right strategy, and working closely between brand and agency to deliver meaningful results.
- Client
- Big C
- Platform
- Xiaohongshu (RedNote)
- Industry
- Retail
